In The Cards: Topps swung a sweet deal nearly 40 years ago

In this installment of In The Cards, our memorabilia expert, Sal Barry, looks back on a 2-for-1 deal for hockey fans.

Hockey fans in the United States were enticed to join the “Topps Sports Club” via an offer solicited on packs of 1975-76 Topps Hockey trading cards.

For $2.50 plus one card wrapper, members would get a newsletter subscription, an 8” x 10” glossy photo of Bobby Clarke and packs of Topps cards before they were available for sale. As a bonus, Club members could also buy a subscription to The Hockey News for the rock-bottom price of $7.95 — a $2.55 savings. Unfortunately, this offer expired 38 years ago.
Sal Barry is the webmaster of the hockey card site  

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