The Los Angeles Kings capped another win over the Vancouver Canucks with another cheeky post on their official Twitter account.
“We apologize in advance for anyone this tweet offends: LA Kings lead series 2-0,” the Kings social media team tweeted after Los Angeles beat the Canucks 4-2 Friday night to take a 2-0 lead in their Western Conference quarter-final.
After the Kings opened the series with a win on Wednesday, their official account posted “To everyone in Canada outside of BC, you’re welcome,” making light of the conception that the Canucks are a disliked team outside of their home territory.
The fallout from that playful jab blew up into a minor controversy, with Kings vice-president of communications and broadcasting issuing an apology.
“We encourage our digital team to be creative, interactive and to apply a sense of humour whenever possible,” he said at the time. “To anyone who found it offensive we sincerely apologize.”
The offending tweet, however, was not removed.
While Friday’s tweet was much less provocative, it showed that the Kings’ social media team is going to continue to take tongue-in-cheek shots at the Canucks.
Reactions to the tweet were mixed Friday night, with some praising the Kings for their humorous posts while others expressed their displeasure using language not fit for publication.