Fanatics founder and CEO, Michael Rubin, is No. 52 on the 100 People of Power & Influence list in The Hockey News' 2026 Money & Power Issue.
The 100 People of Power & Influence in hockey are featured in The Hockey News' 2026 Money & Power issue, available at THN.com/free.
At No. 52 is Fanatics founder and CEO, Michael Rubin.
From on-ice threads to off-ice apparel, Fanatics has become synonymous with branded merchandise throughout major sports. Fanatics has also now gone live with its own sportsbook.
Each person on the list this year is ranked in 14 categories of job classification, from owners to players to agents, along with many more powerbrokers identified within various silos of expertise. That's all available to find in The Hockey News' 2026 Money & Power hockey business annual.