The associate vice-president of brand marketing for Sherwood Hockey talks about finding a unique niche in the competitive world of hockey stick sales. The Hockey News' Money and Power 2024 hockey business annual is available at THN.com/free [https://thehockeynews.store/products/print-subscription]. W. Graeme Roustan, owner and publisher of The Hockey News, sat down with special guests for peer-to-peer conversations also featured in the issue, including Brendon Arnold, associate vice-president of brand marketing for Sherwood Hockey. On this episode of The Graeme Roustan Show, Arnold discusses finding a unique niche in the competitive world of hockey stick sales. The associate vice-president of brand marketing for Sherwood Hockey talks about finding a unique niche in the competitive world of hockey stick sales. For this and more interviews with a deep look into the world of the hockey business, check out The Hockey News' Money and Power 2024 issue, available at THN.com/free [https://thehockeynews.store/products/print-subscription].
