NHL Names Expedia As Official North American Travel Partner In Multi-Year Deal

The NHL has announced a multi-year partnership to name Expedia the official travel partner of the NHL in North America.

Through the partnership, Expedia will have brand presence on the NHL's digitally enhanced dasherboards throughout the regular season and Stanley Cup Playoffs. Expedia will also be part of some of the League's most iconic events, including All-Star Weekend, the Heritage Classic, the Winter Classic, and the Stadium Series.

Expedia will also serve as the presenting sponsor of the Stanley Cup Playoffs Bracket Challenge. NHL.com will also provide NHL fans with a website linked opportunity to combine travel with regular season or Stanley Cup Playoffs games.

Together, these activations are designed to give traveling fans an easy way to engage in the NHL season and allow them to plan their next trip around games. 

"We’re excited to partner with the NHL to help fans easily plan and book trips to cheer on their favorite team," Tracey Weber, general manager of Expedia said in a statement.

"Whether it's traveling for a regular season game or flying across the country for the Stanley Cup Playoffs. From take off to puck drop, Expedia can help fans get there, stay there and make the most of every NHL travel experience, while saving when they bundle flights, hotels and more."

Expedia and the NHL will continue to share details on fan experiences planned for the League's marquee events like the along with travel-focused content for fans to make the most of the NHL season.

"Our fans are at the center of everything we do," NHL vice president of business development George Dudas said. "This partnership gives our fans new ways to combine travel and memorable NHL moments — from the start of the season through the Stanley Cup Playoffs."